Professionals who have previously completed
a college diploma or university degree in hospitality, tourism or related
discipline; those with a diploma or degree in an unrelated discipline who have
related work experience to a particular field as well as those with partial
post secondary education and relevant work experience in a particular field
often seek shorter program lengths when looking to upgrade their skills or
switch careers.
Once example of a post-secondary program
that takes into consideration the needs of such students is Centennial
College’s event
management college undertaking Event Management – Festival and Conference.
This offering lasts just two semesters and results in a respected Ontario
College Graduate Certificate.
This offering’s focus is on preparing students for the quickly expanding
industry that includes festivals, events and conferences, which are shown to be
a major catalyst for tourism worldwide as evidenced by the membership making up
the local, national and global markets. In Canada, this area of the hospitality
and tourism field is anticipated to produce 121,000 new jobs by 2015. In fact,
graduates of this program obtain a breadth of knowledge that gives them the
advantage they need to launch successful careers.
Among the specific skills students graduate with are: creating and
executing financial initiatives based on event objectives; facility operations
through planning, designing and coordination; marketing festivals, events and
conferences; effectively carrying out human resources management duties as well
as accounting to the operation of events; applying business administration
skills to the operation of events and much more.
How exactly does a short program as short as this one allow students to
gain such an array of skills? Firstly, the compressed format features only
courses that relate directly to the field and forgoes any liberal studies. As
such, every class students attend helps them to gain knowledge that they will
apply to their jobs on a daily basis. Secondly, the courses all contain an
element of practical application to ensure that students are comfortable with
the duties they will be completing on a regular basis. Thirdly, classes, in
addition to practical practice, offer a theoretical base that allows students
to not only learn how to complete a task but understand the “why” of that task.
Among the specific event management college courses that students attend
at Centennial College are: Volunteer and Team Building Coordination, Event
Budgets, Networking and Industry Relations, Creativity and Innovation, Greening
Your Festival, Event and Conference; Site Logistics and Operations Management
and many others.
Because of Centennial
College’s respected standing in the community, students complete a field
placement at respectable companies that include: Toronto Community News, Maple
Leaf Sports & Entertainment, Fairmont Hotels, Toronto Board of Trade,
Marriott Hotels, AVIVA Canada, Toronto International Film Festival, Delta
Hotels, and Four Seasons Hotels & Resorts.
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