Tuesday, June 17, 2014

Cultural and Heritage Tourism Places You In Growing Industry

Students of Centennial College’s Tourism Management – Cultural and Heritage Tourism program have two distinct post-graduate options. Firstly, they are prepared to work in this growing segment of the tourism industry that represents a significant trend sweeping through the tourism market and caters to special interest travellers, who rank culture and/or heritage among the top five reasons for travelling. In fact, according to the United Nations Educational Scientific and Cultural Organization (UNESCO), cultural and heritage tourism is increasing by an unprecedented 15 percent per year. As such, students are prepared to work with: Festival and Events Ontario, Heritage Toronto, Ministry of Tourism and Culture (Ontario), Parks Canada, municipal governments, museums, major hotel chains and more.

Additionally, those who successfully complete all of this program’s Tourism Management Courses, may take advantage of Centennial College’s educational partnerships. Qualified graduates may be eligible to participate in articulated programs with selected post-secondary institutions that allow them to apply academic credit towards further study. The program’s partners include: Athabasca University, International Hotel Management Institute (Switzerland), Vancouver Island University, University of New Brunswick and Royal Roads University (B.C.).

The curriculum in this offering is accredited by UNWTO TedQual. It not only teaches students about travel experiences that feature indigenous cultures and heritage at destinations and the culture and heritage-motivated traveller who wants to experience a distinct and authentic sense of place while connecting with the endemic tapestry of human endeavour but also about the challenges facing culture and heritage sector managers with the operative requisites commanded by the tourism industry. This methodology mirrors the convergence of culture, heritage and tourism. Among specific courses are: Responsible Tourism, Managing Cultural and Heritage Facilities, Cross-Cultural Behaviour in Tourism, Tour Planning and Management, Festival Management and more.

In addition, because this one of the Tourism Management Programs that prides itself on offering students extensive practical experience, it includes a field placement during the final semester. This course provides significant work experience in approved jobs within the industry, enabling learners to relate classroom theory to the practical world, while adding another career educational dimension to their career readiness. Field placement enables students to better understand the dynamics of the industry, increase their knowledge of industry practices and provides a competitive advantage of experience in the job market. Once students complete their placement, they attend a Field Placement Review course that enables them to process and analyze the practical experiences gained on their field placement while providing a forum for the sharing of these experiences with their classmates. Discussions and interactions allow students insight into different sectors of the hospitality and tourism industry, different companies within these sectors, and the make up and operations of these companies.

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