E-reader devices and online magazines are enjoying a large amount of
popularity today, and publishing in this realm is on the rise. At the same
time, there is still big business in the worlds of book publishing and magazine publishing.
Companies such as Random House Canada, Toronto Life Magazine, Nelson
Educational Publishings, Chatelaine Magazine, Harper Collins Canada, Outpost
Magazine, McClelland & Stewart, McGraw-Hill Ryerson, Profit Magazine are
among some of the most well known book and magazine publishing companies in
Canada. All of these places are also known for hiring graduates of Centennial
College’s Book and Magazine Publishing program, which trains students for both
the book publishing or magazine publishing as well as digital publishing in
just one semester.
What is it about this program that makes it
so popular and well respected in the book publishing and magazine publishing
industries? First, it was established in 1974 and holds several accolades for
academic excellence and for the career success of its graduates. In addition,
the program is associated with Centennial College Press, a commercial publishing
operation. Then there is the book publishing and magazine publishing curriculum
itself.
A one-year accelerated format covers all facets of the publishing
process including e-books. One of the standout features is the Book and
Magazine Publishing program’s hands-on aspects. Students participate in
publishing On the Danforth, a twice-a-year magazine. In addition, Centennial
College students complement their formal learning with an industry field
placement at a book publishing or magazine publishing company in Toronto, where
they acquire critical working experience, industry knowledge and professional
relationships as they initiate their new career.
Specific courses that cover book publishing
and magazine publishing include: Book Production (works its way through the
entire book production process from design into type and then through the
manufacturing processes and business practices of making books. Towards the end
of the course, new methods of distributing e-books and print-on-demand may be
discussed); Book Marketing and Sales (emphasis is on two critical skills:
communicating and selling. Students explore the course material through a
variety of role-playing exercises, case studies, class presentations, and
individual and group projects); Online Magazines (students learn the creative
and technical processes of online media by developing and practicing website
design, software applications, and developing hands-on knowledge of emerging
technologies such as social media, multi-platform, and hybrid media for a
converging media and publishing environment); and more.
Applicants must submit an official transcript demonstrating
proof of successful completion of a post-secondary diploma or degree program.
Centennial College will also consider applicants presenting a combination of
partial post-secondary education and relevant work experience. Also, they must
attend a program admission session that includes editing exercises, presentation
of a portfolio of writing and a resume. Please note that a minimum C grade
is required in all courses for graduation.
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