Wednesday, June 27, 2012

Magazine Publishing and Book Publishing Adopting New Formats

The word "e-book" seems like a new addition to our vocabulary, but these digital books aren't a new creation. They have been around for over 40 years. They quietly sat on the shelf until 2007 with the launch of the Kindle. The iPad's launch in 2010 was the extra push the books needed. Now the market is flooding with devices and tablets to hold digital books, and the publishing industry is reshaping itself for the first time in decades.

Digital screens are steadily replacing the paper pages of bookstores and libraries. The flood of e-readers has pushed publishers to adapt their books into digital forms. Even software developers are paying close attention and refining their software to produce crisper, e-books that can be viewed on any device.

For a publisher, this is the perfect place to be.  As consumers debate about which tablet is best, and electronic makers struggle to capture a larger piece of the market, the publisher only has to worry about pushing out their content.

Canada has a rich publishing history with well-known names like Harper Collins, McClelland & Stewart, Random House and Scholastic producing some of the most well-known titles in North America.

It’s an exciting time to be a part of the publishing world. The industry is getting a different look, but some things are always a constant. Working with manuscripts in a publishing house still requires a strong command of the editing process, marketing, production and design. In Toronto, Centennial College offers a Book and Magazine Publishing Certificate, from their downtown campus, (the Centre for Creative Communications).  It includes the traditional skills every editor and publisher needs, and provides insight into the new formats available.

This program is open to students who have completed a college diploma or university degree and are looking to specialize their skills for this growing market. The graduate certificate launches with specific, publishing-related courses such as, Book Production, Publishing Design, Online Magazines and Editing for Books and Magazines. The final piece of this one-year program is a field placement, where students take on a six-week internship with a book or magazine publisher. This hands-on job preview allows students to gain insight into the inner workings of the industry, strengthen their skills and develop key contacts within the publishing community.

If you are ready to find the next great North American novel, considering a career in book publishing is the first step. Discover more about this program and where it can lead you here.

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