Friday, March 25, 2011

Attend a Fundraising Program and Opens the Door the Endless Possibilities

Fundraising is most often in the spotlight during times of natural disasters, political campaigns, humanitarian causes, educational awareness and much more. It is during these times that money is collected from businesses, government organizations, and individuals to help further the cause or bring awareness. The persons in charge of fundraising campaigns have often attended fundraising programs at post-secondary institutions.

At Toronto, Ontario’s Centennial College, you can attend such as Fundraising program through the college’s part-time studies option. Training not only provides a vast amount of information on fundraising, it also guides students in developing and increasing their business skills and capabilities. This is achieved through mandatory courses such as: Entrepreneurship (covers a wide range of topics that a student should be aware of if he/she were to start and operate a small business), Introduction to Fundraising (provides students with an introductory understanding of the Fundraising sector, principles, ethics and practices of professional Fundraising, and more), Methods of Fundraising (presents the issues and processes involved in planning and organizing special events), Strategic Management of Campaigns (examines the elements of a successful fundraising campaign), Donor Relationships in Fundraising (students learn the needs and motivations of donors and what sustains long-term partnerships with the non-profit sector), and more.

Centennial College’s Fundraising course ensures that students become comfortable in a variety of volunteer and fundraising atmospheres. Staff members within the program guide students and share their personal experiences to help students see a variety of real-life scenarios. The Fundraising program also helps them plan their projects and future fundraising needs, develop goals and strategies and promote their work through developing media and press relations.

Today, fundraising continues to be the hope of any non-profit organization and its societal welfare causes. Many of these organizations recognize the importance of having a professional at the head of its efforts and, therefore, look for people with an educational background in the field. These professional fundraisers are compensated either by a fixed amount or on percentage basis in accordance to the funds they help in raising. There is sometimes confusion between the terms “professional fundraisers” and “fundraising professionals”. The former is a third party person who helps in raising funds and who gets paid for the job. The latter is the person who works at non-profit organizations.

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